首页 > 即时动态 > 雷鸟海斗联动：显示器品牌破圈秘籍

雷鸟海斗联动：显示器品牌破圈秘籍

家居百科
2026-08-04 14:14

ChinaJoy 2026: Rainbird Display's AI-Driven Innovation ChinaJoy 2026: Rainbird Display's AI-Driven Innovation

On August 3, 2026, the China International Digital Interactive Entertainment Exhibition (ChinaJoy) came to a close at the New International Expo Center in Shanghai. This year's event, themed "Play with AI," showcased the innovative achievements of the digital entertainment industry driven by AI technology. The Rainbird display booth, located in Hall N4, attracted a lot of attention with its unique esports interactive experience, creating a deep dialogue between the brand and the younger user group.

Creating an Immersive Esports Experience at the Core of the Player

At this year's ChinaJoy, Rainbird display did not follow the traditional model of hardware brands, which focuses on product display and technical lectures. Instead, it collaborated with the popular entertainment mode "Hextech Chaos" from "League of Legends" and turned the booth into a complete esports battle zone. The area has battle seats, all equipped with the Rainbird Conqueror II 27Q7A Pro esports monitor, with a 2K 320Hz ultra-high refresh rate and 1196 zone QD-MiniLED technology, paired with professional esports peripherals, providing players with a professional-level battle experience upon arrival.

The Rainbird booth opened the "Hextech Chaos" casual match activity to all audiences, without any level restrictions. Participants could form teams on the spot and start playing immediately. Each participant received a Rainbird x Hextech Chaos co-branded theme merchandise, and the winning team won the Legend skin card reward. According to statistics, the booth received more than a thousand players per day, and the battle seats were always full from opening to closing.

Rainbird Display Booth with Esports Experience

Stars and Esports Players Join Forces to Ignite Popularity and Professionalism

On the afternoon of July 31, the famous artist Wang Dongcheng appeared at the Rainbird booth in the form of a "League of Legends" hero character, causing a great stir among the audience. Wang Dongcheng deeply experienced the 27Q7A Pro esports monitor on site and said, "Such an esports monitor is indeed worthy of a master's battle." The booth打卡 interaction images quickly became the hot content on CJ social media on that day, effectively enhancing the exposure and topic热度 of the Rainbird booth.

On the afternoon of August 1, the top bloggers of "League of Legends," JJking and KID, led their teams to compete in a BO5 performance match on the 27Q7A Pro monitor. The face-to-face confrontation of the two popular players attracted a large number of spectators, and the surrounding area of the booth was crowded. The two team leaders also conducted interviews after the match. JJking said that the product response was fast, the operation was smooth, and the team battle images were clean and tidy; KID added that the 320Hz refresh rate had a significant advantage in high-frequency operations, and the skill connection was smooth and perceptible. The positive comments from the professional players verified the product's performance in the competitive scene in the most direct way.

Rainbird Display Booth with Stars and Esports Players

Rainbird Display Booth with Esports Players

Rainbird Display's Strength Accumulation, Winning Market Recognition with Product Power

Since entering the display market in 2023, Rainbird has achieved a leap from entry to leading in the细分赛道 in a short period of time. Relying on the full industrial chain support of TCL Huaxing Optoelectronics, Rainbird has realized full control from screen research and development, panel production to整机 shipment, and has become an industry leader in the MiniLED display field.

During this exhibition, Rainbird display handed over the product performance verification to the actual battle experience of players. The 27Q7A Pro esports monitor on all the battle equipment in the booth achieved a 1196 zone QD-MiniLED configuration in the 2000 yuan price segment, forming spontaneous word-of-mouth among the player group with its product power. In addition, Rainbird also showcased the new 25Q6A Pro esports monitor during the exhibition, which is priced at the thousand yuan market with a 24.5-inch 2K 360Hz MiniLED Fast IPS panel, 180 zone MiniLED, 800 nits peak brightness, and 1ms GTG response speed, further enriching the product matrix of Rainbird in the esports display field.

Rainbird Display Booth with New Product Showcase

As AI reshapes everything, real experience is still the answer

Looking back at this year's ChinaJoy, the theme "Play with AI" ran through the entire event. From the intelligent interaction driven by large models to the dynamic content generated by algorithms, AI is profoundly reshaping every link of the digital entertainment industry. But while feeling the wave of technology, a question is becoming clearer: the stronger AI becomes, the more humans desire the real.

AI can make everything neat, efficient, and easily accessible. But AI can never replace you sitting in front of the screen and experiencing the game scene firsthand. Technology can be upgraded infinitely, but the pursuit of love for what you love, and the desire for real connection, are always variables that algorithms cannot calculate.

While immersed in the AI wave, Rainbird display embraces technology and continues to delve into display technology, responding to players' expectations with more competitive products. But Rainbird always remains clear: technology is a tool, and love is the purpose. Over the four-day exhibition period, Rainbird used an esports party that doesn't talk about parameters but only about experience to have a sincere face-to-face dialogue with young players. As the exhibition ended, the love did not scatter. Rainbird display is ready to let every gaming enthusiast have a display device that matches their operation and dreams.