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卡诺亚曹崇慧：魔方整装新模赋能行业破局

家居百科
2026-03-29 18:44

Interview with Canoia Home Marketing Center Interview with Cao Chonghui, General Manager of Canoia Home Marketing Center

Core Direction: New Integrated Home Decoration Model (Full-case Design, Full-case Delivery, Whole-process Worry-free)

Question Outline:

1. How Canoia's "Jiumofang Integrated Decoration" and the service model of "Full-case Design, Full-case Delivery, Whole-process Worry-free" are implemented in the context of the current difficulties in the implementation and delivery of the integrated decoration industry?

Canoia's new integrated decoration model, "Jiumofang," proposes "Full-case Design, Full-case Delivery, Whole-process Worry-free," which is a dual commitment to consumers and partners. The core is full-process guarantee, full-link protection, and full-cycle service, with every step being worry-free, carefree, and at ease. This model includes a fundamental tool: the "Full-process Integrated Digital Decoration System," which consists of five systems. The Integrated Decoration Digital System is the intelligent core of the integrated decoration, integrating all data of customers, solutions, products, manufacturing, and delivery. After data intercommunication, it can feedback to business operations, making stores more market-oriented. The Design System offers integrated design and can generate panoramic images and drawings with one click, improving design efficiency by 50%. The Coordination Planning System and Delivery Control System can intelligently coordinate projects, 1:1 3D preview decoration, and coordinate custom product production during hard construction, shortening the project delivery cycle by 30% and reducing delivery costs by 30%. The Supply Chain System meets the personalized order requirements of full-case solutions, eliminates intermediate links, and makes product costs directly drop by 20%.

The five systems are not a random collection of tools but connect the entire process from demand exploration, solution design, scheduling coordination, construction implementation, node acceptance, to after-sales maintenance. Digital technology replaces traditional manual management, truly forming a complete closed loop of "what you see is what you get," fundamentally solving the core difficulties of implementation and delivery in the integrated decoration industry.

2. How does the integration of the Jiumofang Integrated Decoration and Canoia's high-end customized brand complement each other at this exhibition?

At previous exhibitions, we mainly showcased Canoia's customized home brand. This time, we are more focused on displaying the Jiumofang Integrated Decoration as the core. Our company's strategy is "based on customization and embracing integration," which clearly states the relationship between the two. Canoia has been focusing on high-end customization for more than 20 years. In 2026, we further improved the light high-end customization product system, achieving a comprehensive upgrade in material types, environmental protection standards, and design aesthetics. We continue to strengthen the core capabilities of high-end customization to lay a solid foundation for the integration layout, thereby better empowering the customized stores with the wings of integration. This is our development direction. Jiumofang Integrated Decoration, with its core of "Full-case Design, Full-case Delivery, Whole-process Worry-free," solves the pain points of traditional customized stores, such as single categories, low per-order value, and weak profitability. It integrates high-end customization into the full-case system of hard decoration + soft decoration + home appliances + intelligence, achieving an upgrade from "selling single products" to "selling full-case."

In summary, Canoia's high-end customization and Jiumofang Integrated Decoration are mutually empowering and complementary. Light high-end customization enhances the aesthetics and profitability of integration, capturing quality-oriented and high-end customers; integration provides a traffic entry and delivery guarantee for light high-end customization, expanding the application scenarios of high-end products. The "based on customization, embracing integration" strategy allows customized stores to both do high-end customization and full-case integration, balancing quality and profitability, and forming a differentiated competitive barrier.

3. For partners, Canoia proposes "Multi-profit Model Empowerment." What tools or policy support does Canoia provide under the new integrated decoration model to help partners quickly upgrade to integration and achieve profitability?

The Jiumofang Integrated Decoration new model can empower partners in all aspects, not just a simple addition of technology and resources, but a comprehensive deep empowerment system throughout the whole process of integration. From customer demand exploration to integration solution design, deepening, scheduling coordination, project start-up, professional line laying, direct order connection to the factory, on-site construction, node acceptance, to pre-inspection and final acceptance, Jiumofang implements "Full-case Design, Full-case Delivery, Whole-process Worry-free" with a full-process integrated perspective. In this new model, the digital decoration system acts as the core intelligent core, driving the coordinated operation of the five systems with data-driven, supporting the closed-loop landing of the whole integration chain.

Notably, Jiumofang provides ten exclusive services, including full-process escort and full-dimensional empowerment, completely eliminating partners' concerns. These services cover all aspects of store operation, design, construction, and supply chain, helping customized stores easily upgrade to integration. In summary, you are responsible for "front-end business and customer service," and we are responsible for "backend system and delivery guarantee." Through the light asset integration model, you do not need to build a construction team on your own, do not need to stock up, and do not need to connect with multiple lines. This truly realizes "easy to do integration, focus on business operations." Choosing Jiumofang is choosing the certainty of "design is delivery" and the integration transformation path of "store light asset," allowing customized stores to easily embrace integration, complement each other's strengths and weaknesses, and share the ecological benefits!