Home Appliance Logistics Transformation in the Yangtze River Delta Home Appliance Logistics Transformation in the Yangtze River Delta
According to industry reports, with the continuous upgrading of the home appliance consumption market in the Yangtze River Delta region, the freight volume in 2024 has reached 10.16 billion tons, accounting for 19.7% of the national total. The traditional multi-level distribution logistics model is facing efficiency bottlenecks.
On November 22nd, Haier Changshu Smart Logistics Park officially opened its doors for operation. As a smart hub for the Yangtze River Delta core logistics corridor built by Riushun, this warehouse will also fully empower the local home appliance sales leader, Jiajiaelectric, which has been established in Changshu for 37 years, and provide a replicable model for the transformation and upgrading of the regional home appliance logistics industry.

It is reported that this warehouse, relying on the location advantage of Changshu, has built an intelligent warehousing network covering East China and radiating across the country. Through the innovative model of "Unified Warehouse and Distribution + Direct ToC", it has realized the optimization of the entire chain from warehousing management to terminal distribution.
So far, Riushun's supply chain has deployed more than 130 cloud warehouses, over 10,000 trunk lines, and its service network covers more than 2,800 districts and counties across the country. This strategic layout in Changshu will further enhance its supply chain service capabilities in the Yangtze River Delta region.

In terms of technical support, the Changshu warehouse has deployed the "Shunlian Tong" digital platform independently developed by Riushun's supply chain. With the help of AI algorithms, it realizes intelligent warehousing management and distribution path optimization, which is expected to reduce logistics costs by 8% and increase inventory turnover rate by 42%. In terms of operational results, through centralized warehousing and intelligent allocation, goods can be delivered directly from the warehouse to users, providing regional users with one-stop delivery and installation, 3-hour ultra-fast delivery, and other high-experience services. As of October 2025, 72% of Haier's county-level goods have been delivered directly to users through this model, showing unique value in the home appliance logistics field.
From an industry perspective, the unified warehouse ToC model created by Riushun provides an important reference for the transformation and upgrading of the home appliance logistics industry. Through this new logistics paradigm centered on unified warehousing and direct to consumers, Riushun is driving the deep transformation of the home appliance industry from "product management" to "user management," continuously optimizing supply chain collaboration and industrial chain operation efficiency.
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