勇求变革，迎战2026新挑战！
Westlake BFM China 2026 Market Development Conference Recap Westlake BFM China 2026 Market Development Conference Recap
From November 16th to 18th, the Westlake BFM·China 2026 Market Development Conference was successfully held in Shanghai. The core management team and leaders from various business units gathered together to comprehensively review the 2025 work, deeply discuss key issues around macro trends and market changes, and determine the work goals and implementation paths for the new year. This gathering aimed to unite consensus and accumulate strength for a strong start in 2026.
In the opening speech, Mr. Xu Ying, the President of Westlake BFM·China, directly addressed the current situation: “We are facing a market environment that is indeed in a downturn; it is also a fact that some dealer partners are discouraged. In this difficult situation, we must not only withstand external pressure but also cut deep into ourselves, reflect deeply – if we stick to the usual, continue the existing work model, can we go through the cycle? The moment of counter-attack in the face of crisis has arrived! This tests our courage, wisdom, and unity!”
The conference introduced a series of significant reform plans, officially establishing a structural adjustment centered around the "new combat organization" and building a new regulatory system for financial management and market management. These reform measures lay a foundation and provide protection for the company's future high-quality development. Business unit leaders said that compared to last year, these reform measures have given everyone more confidence and believe that most of the current problems can be solved.
Inside the venue, a gathering of wise minds, the discussions were vibrant. Around key issues, participants openly shared their views, engaged in in-depth discussions, collided with ideas in communication, and consolidated consensus in discussions, clarifying the direction for subsequent actions in 2026.
At the end of the meeting, the business units and后勤 support systems made a comprehensive review of the three-day meeting and deployed the work for the final battle of 2025 and the full preparation for 2026. In the closing remarks, Mr. Xu required all members to deeply understand and digest the essence of the meeting, firmly believe in themselves, believe in the strong influence of the brand, and believe in the tenacious and strong combat power of the Westlake BFM·China team!
The conference came to a successful conclusion, and a new journey has begun. We will face challenges with the courage to face, and open up new situations with the strength to transform and actively seek change! This team, which has been deeply rooted in the Chinese market for thirty years, is a history of struggle written by hard work and a struggle chapter forged by unity! Although the road ahead is full of challenges, let us maintain the pure enthusiasm of entrepreneurship, and win this survival and development war with courage, wisdom, and unity!
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