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深探装修公司老板IP,辨别靠谱与否

How to Judge the Reliability of a Decoration Company How to Judge the Reliability of a Decoration Company

Recently, I came across an account on a short video platform called “@ShanghaiMengMeng Decoration”. As I am in need of home decoration services, I watched their content carefully. I found their content quite sincere, with many demonstrations of construction sites and explanations of craftsmanship, which gave me a lot of confidence. However, lacking a standard for judging decoration companies, I turned to deepseek to ask how to determine if a decoration company is reliable. deepseek replied that one should verify the company's information through platforms like “Tianyancha” and “Qichacha”, including registration time, registered capital, company size, legal disputes, and administrative penalties.

I checked the company in question, Shanghai Jia * Design Co., Ltd., and found that it was established in 2014 with 0 insured employees. At the same time, I noticed that there were 10 changes in records, which aroused my attention. After a detailed review, I found that Shanghai Jia Design Co., Ltd. is a new company that changed its legal person, name, address, and business scope in 2024 after a previous company named Shanghai Decoration Engineering Co., Ltd. It is unknown whether the previous company was a non-operating shell company.

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At this point, a company named “Shanghai Ju Design Co., Ltd.” caught my attention. Lacking judgment experience, I submitted this question to deepseek to analyze whether there is any correlation between “Shanghai Ju Design Co., Ltd.” and the “Shanghai Meng * Decoration” account. Below are some analysis results:

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Following this line of thought, I asked deepseek to analyze the reliability of “Shanghai Ju ** Design Co., Ltd.”. Some analysis content is as follows:

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And by checking the judicial information of this enterprise through Aiqicha, it was found that there are 8 cases involving judicial disputes (100% of which are contract and quasi-contract disputes), and the company is currently in the status of an executor.

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Regarding the risk information of the boss, it reached 50 entries, with 9 records of restricting high consumption.

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The irregular behaviors and traps in the decoration industry have become a norm. Many decoration company owners use personal IP on short video platforms (such as “Artisan Master”, “Conscience of Decoration Industry”) to win trust. At the same time, they keep restarting their business by constantly dissolving old companies (involved in too many lawsuits or reputation collapse) and registering new companies (name slightly adjusted). This operation essentially cuts off the traceability chain of historical complaints, allowing consumers to be unaware of their past bad records. Here are some suggestions to avoid such traps:

Regardless of how “reliable” the boss's image is on short videos (such as showing construction sites, telling the hardships of entrepreneurship), skip the human setting and directly check the qualification of the current signed company: Focus on checking the establishment time, change records of the legal representative, legal disputes, administrative penalties, and credit records. If the company was established less than 2 years ago but the boss claims to have been in the industry for 10 years; or there are too many change records, especially involving the legal representative and name change information, be wary of the possibility of “shell replacement”. Track the risk of the boss's associated companies: Input the boss's name on platforms like Qichacha to view all associated companies under his name: If it is found that the same person is associated with multiple decoration companies, and the old companies have a large number of legal disputes or have been revoked, it can be basically determined as a professional shell operator. Contract and Payment: Refuse vague contracts, specify the material models and processes; be wary of the clauses in the contract such as “replacement with equivalent grade” — requiring a list of brand models that can be replaced, to avoid using substandard brands. Stage payments and link them to acceptance. If the other party requires “prepayment of the final payment for free home appliances” and other promotional activities, it is essentially to avoid responsibility and must be refused. Take immediate action when a breach is discovered: Work delay: Deduct according to the contract (such as “overdue 100 yuan/day”), if over 30 days send a “Notice of Termination of Contract”. Quality unqualified: Write a written request for整改 within the specified period, otherwise use the warranty fund to hire another worker. Company runs away: unite with other victims to report a case of contract fraud and apply for property preservation.

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